After a return to in-person format in 2022, Music Biz 2023 takes place May 15 – 18, 2023 at the JW Marriott Nashville. The organization’s flagship event will deliver four days of industry-defining conversations and connections, plus important discussions on how the industry may evolve to better serve the needs of all music professionals.
Indie artist, LU KALA, along with Jillian Rutstein of Prescription Songs/Amigo Records, and Tracy Gardner of TikTok, will participate in the closing Music Biz LIVE keynote, “Leveling the Playing Field of Music Discovery on TikTok,” Thursday, May 18, 10:45 — 11:45 am CDT.
“A major hallmark of the Music Biz Conference is how we use our platform to highlight new tools & technologies that help artists at all levels reach new fans and create lasting relationships that allow them the freedom to authentically express themselves,” said Music Biz President, Portia Sabin. “I’m very excited to have this conversation with LU, Tracy, and Jillian as they showcase how TikTok and artist teams are working together to leverage the platform in the service of boosting artists’ careers.”
Congolese-Canadian singer/songwriter LU KALA is redefining what a Pop star sounds like both through her own tracks and those she has written for artists like Jennifer Hudson. With over 19 million streams, LU has also found great success on TikTok, recently surpassing 271,000 followers with viral snippets from her songs including “Love Sh*t,” highlighted by fellow songstress SZA. Her most recent single “Pretty Girl Era,” which was shown organic love by the likes of Meghan Trainor and Toni Braxton, currently has 22,000+ UGC videos and more than 88 million views. Her next EP is set for release in summer 2023.
The Music Business Association (Music Biz) is a not-for-profit membership organization that advances, promotes and invests in the future of the music business by providing a trusted forum where ideas and cooperation flourish. Through events, education and engagement, the Association brings together the full breadth of the industry for unparalleled access to networking, resources and thought leadership.
For more than six decades, the Music Biz Conference has been the point of origin for inspiration and collaboration in the music business, as attendees share the insights learned at our event with their peers and extend a ripple effect of change across the global industry.
The 2nd Annual Bizzy Awards dinner, honoring music companies & individuals who are advancing commerce in the music industry and making a difference in diversity, equity & inclusion efforts, is Wednesday, May 17, hosted by Noelle Scaggs (Fitz and the Tantrums, Elektra solo recording artist, Diversify the Stage).
“The number of Bizzy nominees doubled this year, and the high quality of those submissions made this selection process incredibly hard,” said Music Biz President, Portia Sabin. “We’re proud to once again celebrate those who are doing great work in our industry, and to support and shine a spotlight on those attempting to make change for the better.”
Visit musicbiz2023.com for an up-to-date conference agenda, event registration & lodging information, and more.
