ATLANTA, Ga. — In 2013, approximately three percent of published children’s books featured African American characters. The numbers were also not favorable for Latinos or Asian characters.
Children learn about themselves and the world around them through reading and play. And all children should be able to open a book and see themselves as the heroes and problem solvers in the stories they love and cherish. Double Dutch Dolls, and a small number of other emerging book and toy lines, share the commitment and responsibility of bringing this much-needed environment to children of color.
Double Dutch Dolls represent every girl. They are African American, Hispanic, biracial and multiracial. And their diverse make-up, brought to life in lighthearted, entertaining, age-appropriate stories appeals to a segment of the population who is often overlooked. The company founder, K. Charles believes the Double Dutch Dolls have the power to foster positive self esteem in young girls and ‘tweens’ of all hues, in addition to reinforcing the importance of encouraging children of color to develop a love of reading at a young age.
“If you reach children when they are young and find a way to instill a joy and passion for reading, they will carry that with them for a lifetime,” Charles said.
The Double Dutch Dolls community recently launched a Kickstarter campaign to bring even more beautiful dolls and engaging books to little girls, everywhere. The campaign runs now through October 21 and offers not only the opportunity to support a positive up and coming brand but also great rewards like dolls and books.
To learn more about the company and their campaign, visit the company website at or link to their Kickstarter page at <www.kickstarter.com/projects/88964074/double-dutch-dolls-multicultural-fashion-dolls-and>.
Founded in 2013, Double Dutch Dolls’ mission is through fashion and fun, encourage young girls to explore and appreciate each other’s differences and similarities. The brand offers a line of multicultural books, dolls and accessories that celebrate the beauty, experiences, and diversity of today’s multicultural girls. Double Dutch Dolls is a privately held company located in Marietta, Ga.
For more information about the Double Dutch Dolls, visit the company website at or e-mail <info@doubledutchdolls.com>.
